Change for good. New Year's 2012

Posted Dec 30, 2011 5:17:46 PM

Ringing in the new year: To bring in 2012, we wanted to continue our tradition of "change for good." It's a chance for us to share our personal perspectives from the team, tell you a little bit more about who we are, and what we’re passionate about.

Lisa Taylor - Inside/Corpoate Sales
2011 was a magnificent year. It began with an inspiring new year's resolution: I challenged myself in learning about the sourcing of materials, the way something is manufactured, grown or gathered for my consumption. I researched where items come from and supported companies and organizations that adhere to my beliefs and the good of the greater community.

Further, I asked myself what would come of each purchase I made- was this item necessary to my everyday life? This helped me to really understand motivations behind spending money and take more ownership on which entities are receiving my cash. I felt confident every month in achieving what I set out to do. Along the way, I did have some hiccups. I went to a few weddings and shopped from the registry. I had to purchase things I knew the couple would like!
I purchased new shoes several times. Until I learn the craft of molding leather into boots, which I would love to do, I will support those awesome designers sold at local shops and feel good about this.

Which leads me to my 2012 resolution. This year, I resolve to do my part in the circle of life by eating more animals. Learning what I have and knowing what I know, I'm feeling good about being meat-curious and this year, I challenge myself to try the new, extraordinary and out of the norm. I've been afraid in the past, but no longer. 2012 is the year!

Christy - Retail/Wholesale
In 2012, I'll be building on the foundations that I laid for myself in 2011. This time last year, I resolved to live by my PCQ's (passion, craft, quality) by treating others with the caring and understanding that I wanted for myself, paying attention to the details of my consumerism, and by accepting and appreciating the quality that others put into their own crafts. Needless to say, I learned a lot, so this year I'll be putting work into making my own "stuff."

I've done research on frame-building classes, and am set to start classes next month. This process includes learning about frame theory and geometry, sketching, TIG welding, and eventually crafting my own frame. I already love doing all the repairs and adjustments needed on my own bicycles, and this next step will allow me to build on my passion for the bicycle. Other endeavors of building and making include a resolve to cook more, completing home fix-it projects, and FISHING! Here's to 2012!

Kati - Production Manage
This year has been a great year for learning and growing, both at work and in my personal life. I was able to travel to Spain and France with my boyfriend and his family. He surprised me by proposing and we are now engaged to be married next year. I’ve learned so much more about how to increase our efficiency in the factory in order to make the operations runner smoother and therefore reduce the about of stress I would otherwise encounter. My plan is to continue to increase our efficiency with the help of a very good teacher, double the output of product and to continue the spread the Rickshaw story worldwide. As far as getting married, well my resolution is that I will not become a bridezilla.

Chris - Marketing Manager
What a year! This year I was able to focus on continuing my entrenchment in "Urban Mobility" in San Francisco. I'm proud to report thanks to consistent urban biking I didn't have to buy a single muni pass this year and I'm still in love with my 2009 Fuji Feather, a lightweight single speed track bike that has done me well even against a year in SF. Beyond a few bumps (Market Street muni black-eye, stolen seat, 6 flats and grip-less handlebars) it's held up, gotten better over time, and become a part of me.

This year was full of personal milestones: I turned 30, went on a few key camping trips, and started running again. 2011 really shined professionally! I got to speak at my first conference (two actually!) was nominated for my first award (For our #FreshBagFeed) and helped with many projects I was passionate about not the least of which was designing a review system. It's been amazing to read customer feedback as people submit reviews and yes we really read each and every one before they are posted.
I love working for Rickshaw. It's a company that lives its values and lets its values be guided in part me all of us and the things we hold dear. We were proud to sponsor At the Crossroads annual hike, the SFBC's Winterfest as well as a few key conferences on design and innovation. It's amazing to be part of a company that you help grow and that encourages you to grow as well.
This year I want to focus more on travel, music, and picnics. I hope to be found in Dolores Park at least once a month. Here's to another amazing year.
Crystal - Customer Service
Optimism Not Resolutions by Crystal Considering the world as we know it is going to implode, or explode, or come to some other amazing Hollywood worthy end, I feel rather optimistic about 2012.
I’m starting the year by taking the Crystal Show on the road. I’ll be visiting Los Angeles and Seattle in January. I’ll also be visiting New York for the very first time in April!
I’ve got an early start on other firsts in 2011, including playing regulation dodgeball. I’m now starting a strict workout regiment to forward my dodgeball career in 2012. In fact, I’m so serious about this athletic endeavor, I will no longer ride a fixed gear bicycle in an effort to save whats left of my knees. Dodgeball is serious business. Other firsts I’d like to explore to facilitate personal growth include listening to norwegian black metal, going on long, soul searching bike rides, and booking a gig for my band, radiobutt.
Last but not least, I will spend my remaining days before the rapture reflecting and learning from the past, and pondering what possibilities are to come. And if I’m ever in doubt, I’ll just look to my family and friends for the strength and courage the world demands in my humble effort to at the very least be kind.
Joe - Media Editor
My name is Joe and I'm our Media Coordinator here at Rickshaw. Last year at this time, I resolved to Change for Good and aspired to travel to Japan in order to influence my knowledge of minimal design -- a key element of the Rickshaw design philosophy. And although I unfortunately never made it all the way to Tokyo, I did have the opportunity to read a great deal about design and execute my first bag design here at Rickshaw.
In July I worked with San Francisco DJ, designer and foodie extraordinaire Juanita MORE! to create a foodie messenger bag, perfect for the grocery market. Based on our Large Zero platform, the design accomodated produce, flower & baguettes in organized compartments. (See more here) Rickshaw donated a portion of the profits from each bag to the GSA network and has donated over $700 to date. 

In November of this year, I used some really awesome Noun Project icons ( -- I'm obsessed) to create our holiday ornaments. It was the first project that I got to learn how to operate our laser cutter, and inspired us to take it one step further to make holiday stockings for the SF mayors office using scrap fabric.

Finally, I'm an avid Kindle reader. Launching our Kindle sleeve this fall was an exhilarating experience. Since our sleeves are built from scratch right here in our SF factory the day we got the new Kindles we went right to work. In 24 hours, Mark (our CEO) had made our very first prototype. Only 2 days later, they were in the laser cutter, online and ready to take home.

It's projects like these that make me feel so inspired to be at Rickshaw. Everyday I am overwhelmed with our serious passion to making great things, and I can't wait to be part of new year's line-up of new cool gear.

For 2012, I hope to continue to learn more about design. At Rickshaw we are obsessed with making our customers part of the experience, therefore I'm excited to help create Media to help our customers feel included and contribute to the process of bag design. Happy New Year!

Desiree - Retail:
Hey all! My goals for the coming year are to commit myself more fully to the areas of my life which sustain me. I am passionate about so many things, its easy to become overwhelmed and feel as though there isn't enough time in the day to give attention to all that might want it. However, I find that some things ignite me and I can become immersed for hours, and feel rejuvenated afterwards. One of those things is community building, as I live in a co-operative housing community, and I am in love with the process of constant communicating and maneuvering that contributes to that space. Another is the democratic education @ Cal, (DECal) program at UC Berkeley that I am a part of, which is another community-building environment that serves women at Berkeley. My students there are always teaching me so much, and it's some of the hardest and most rewarding work I've ever done. I would also like to be more actively contributing to my own education, since my very recent graduation.
I have a lengthy book-list to work on, and I'm eager to further expand my mind for the coming year. Lastly, I would like to be devoting myself more fully to my creative side, which Rickshaw has reignited in me. It's so exciting to be around so much talent and imagination, and I am eager to contribute creatively in and out of this environment. Bring it on, 2012!

Adam - Customer Service
My name is Adam and i'm glad to be a new addition to Team Human-Powered. As part of the Rickshaw Crew I will be building on our past as a small, generous business that values sustainability in the things the we make and the relationships that truly support being Human Powered. To us, customer service requires passion, craft and quality - just like our bags.

In 2012 I want to put my own human power to the test. We are always making things at the warehouse, and having that constantly in the background has me itching to make things myself - I'm going to make time to draw and build, something I fell in love with while in design school.
I plainly resolve to NOT be the only person at Rickshaw without a bike. I know I will be given friendly reminders until I do this (talk about motivation!).
In 2012 I must(!) travel - I need to see Yosemite again and see my friends and family on the East Coast. Cheers!
Spencer - Retail & Media Coordinator
I'm Spencer and I split my time between the retail side of Rickshaw and working with Joe on the website and photography. 
My biggest goal for 2012 (assuming the world doesn't end) will be to run a full marathon. My goal coming into 2011 was to run my first half-marathon. I ended up doing four of them over the course of the year and realized that I could do anything that I put my mind to. I have my eye on the San Francisco Marathon in July who's course routes it right past Rickshaw's headquarters.
I also want to begin actively seeking more diverse freelance web design and photography projects in my free time. I want to do work that challenges my skills while strengthening my portfolio.
Wishing you a great 2012! -Spencer